Orion | Marketing Intelligence Platform | Mod Op
Orion brings human creativity and intelligent technology together. It links our creative, media, data, and AI-enabled capabilities with the talent and depth of knowledge across our agency, so you move faster, see further, and deliver growth.
One connected ecosystem
Designed by humans. Fueled by data. Driven by creativity.
Orion connects 500+ specialists on one mission: giving our clients measurable business outcomes, a stronger customer experience, and a lasting competitive advantage.
THE ORION ECOSYSTEM
A shared intelligence layer and suite of AI tools and services, operating across three lanes.
01\ Elevate \ Efficiency + Strategic Capacity\ How great work happens. 02\ Connect \ Visibility + Collaboration\ Always-on insights and partnership. 03\ Transform \ Growth + Ownable Advantage\ Bespoke solution built into your business.
Elevate
How great work happens.
Efficiency + Strategic Capacity
Orion removes the friction from how the agency works. Brand-aware agents, shared knowledge layers, and the most advanced intelligent technology do the heavy lifting, so the time we used to spend searching, organizing, and summarizing goes into solving problems, creating value, and serving you.
CHAT
Mod Chat
The agency's shared AI workspace. One place to draft, think, and reason with all of the leading frontier models— tuned to Mod Op's brand-aware knowledge and the work in front of each team.
COWORK
Connected Agents
Embedded AI coworkers in the tools our teams already use, linked to the Mod Chat skills and knowledge layers. Research synthesis, content drafting, deck building, and analysis — without context-switching.
CODE
Claude Code
AI-assisted engineering across every Mod Op build, from custom client applications to platform integrations. Faster, more reliable, more inventive.
BUILD
Launchpad
Self-serve app development environment that lets any Mod Op operator prototype tools and agents in the Orion Ecosystem. Built in governance, evaluation, and a path to production turns good ideas into real tools.
Connect
Always-on insights and partnership.
Visibility + Collaboration
Orion gives our combined teams one live view of performance, cultural signals, AI-search visibility, and audience testing, so together we can decide and act the same day.
GEO
AI Search Visibility
See and improve how your brand shows up across AI search like ChatGPT, Claude, Gemini, and Perplexity. Daily monitoring, competitive gap analysis, and a clear path to optimize.
DATA
AI-Enhanced Performance Reporting
One clear view of how your marketing performs across web, search, and social, with AI surfacing what to do next.
AGENT
Brand-Aware Agent Insights
A brand-aware AI assistant tuned to your strategy, your data, and your voice, surfacing research, insight, and on-brand recommendations on demand.
TWIN
Digital Audience Simulation
Pre-test creative and concepts against audience simulations built on real consumer data, and get twenty concepts in a day.
HEAT
Brand-Aware News & Trend Tracking
Mod Heat ranks news, trends, and social chatter by relevance, risk, and reach, so you can lead the conversation and sidestep the pitfalls.
COMP
Industry & Category Monitoring
Always-on tracking of your industry and category, so you see competitive moves and white space as they happen.
API
Open Data Integrations
Your Orion data, ready to flow into the systems your team already uses.
MCP
Tools for Agentic Systems
Orion data and tools made available to today's most advanced AI agents and assistants.
Transform
Bespoke solutions built into your business.
Growth + Ownable Advantage
Orion embeds AI into your business and leaves it there, so the advantage is yours to keep — brand-specific AI experiences, custom builds, and the strategy, adoption, and training to make them stick. Your AI strategy is yours; Orion is how we help you execute it.
ECOM
Ecommerce Agent
Helps B2C shoppers and B2B buyers find exactly what they need, with smart, personalized answers grounded in your products, your customers, and your brand, right on your storefront.
ETP
AI Coach
Turns complex training into personalized, adaptive learning paths, for faster onboarding, quicker upskilling, and fewer support tickets across teams and customers.
ENG
Custom Solutions
Your AI roadmap, built and engineered with you, from the right platforms and processes to custom applications.
EVAL
Agent Measurement
We measure and optimize your deployed agents as consumer experiences evolve, so performance keeps improving after launch.
ENABLE
AI Transformation Consulting
Strategy, adoption, and enablement support that turns your AI ambition into an executable roadmap across your organization — partnering with your team on the change, not running it for you.
"We've launched what others are still imagining."
Eric J. Bertrand, Mod Op CEO
Human creativity matters more than ever in an AI era. AI scales capability. People create meaning.
Responsible by design
Every technology in Orion is vetted by our AI Council for security and responsible use. Your data stays separated, protected, and yours.
Council
Mod Op's AI Council
Cross-functional leaders who define best practices and compliance protocols, so AI integration aligns with responsibility, transparency, and security at every step.
Security
Security & Responsibility
Our commitment to secure, responsible AI is non-negotiable. We continually update our protocols and governance so client data and projects stay protected.
Process
New Tech, New Process
Every advance in AI is paired with a structured adoption process, from testing in our AI Playground to implementation, so new tools deliver value from the start.
A Connected Creative Agency.
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